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View Programme Profile (Academic Year: 2024/2025)
Programme NameDiploma in Marketing (0803)
DepartmentDepartment of Marketing and Tourism Management
FacultySchool of Entrepreneurship and Business Innovation
Admission CriteriaA Degree from the University of Guyana or its equivalent from a recognized post-secondary institution.
OR
A Diploma from the University of Guyana with a GPA of not less than 2.0.
OR
Ordinary Diploma in Commerce (ODC) from the Government Technical Institute (GTI).
OR
A Trained Teachers Certificate from (CPCE).
OR
Industrial Relations and Management from the Institute of Distance & Continuing Education (IDCE).
OR
Industrial Relations and Social Studies from Critchlow Labour College (CLC) together with a pass at the University of Guyana Entrance Examination (UGEE).
OR
At least five (5) subjects at CXC/CSEC (General Proficiency), grades I, II, or III or GCE 'A' level, grades A, B, or C. Subjects must include English Language and Mathematics.
OR
Mature students (21 years and over) plus four subjects at CXC/CSEC/IGCSE/GCE 'O' level, creditable work experience, together with a pass at the University of Guyana Entrance Examination (UGEE).
Tuition FeeFirst Year - GYD: $228,448 | USD: $5,711
Second Year - GYD: $228,448 | USD: $5,711
First Year
Semester 1
Course Code Course Name Delivery Mode Course Credit Remarks
ECN1100 Introductory Micro-Economics Hybrid (In Class/Online) 4
ENG1105 Introduction to the Use of English Hybrid (In Class/Online) 4
MKT1101 Marketing Management Online 4
MNG1101 Business Mathematics Online 4
MNG1102 Business Communication Online 4
Semester 2
Course Code Course Name Delivery Mode Course Credit Remarks
ECN1200 Introductory Macro-Economics Hybrid (In Class/Online) 4
ECN1203 Introductory Statistics Hybrid (In Class/Online) 3
MKT1202 Retail Management Online 4
MNG1200 Business & Management Environment Online 4

Total Cost: GYD $228,448 | USD $5,711

Second Year
Semester 1
Course Code Course Name Delivery Mode Course Credit Remarks
ACT1100 Introduction to Accounting Online 4
MKT2100 Advertising Management Online 4
MNG2100 Computer Studies I Online 4
MNG3100 Commercial Law I Online 4
Semester 2
Course Code Course Name Delivery Mode Course Credit Remarks
MKT2201 Consumer Behaviour Online 4
MKT2202 Marketing Research Online 4
MKT2203 Internet Marketing Online 4
MKT2204 International & Export Marketing Online 4

Total Cost: GYD $228,448 | USD $5,711